Overcoming the language barrier in videos with Aloud

The above video is a Hindi dub made with Aloud that debuted at Google IO (original). Here is one dubbed into Spanish (original), and another into Portuguese (original).

Access a global audience, while staying in control

With dubbing, you can now reach previously unreachable portions of the world’s population. In our experiments, we have seen double-digit growth in views just by dubbing into one additional language.

We know you as a creator take pride in the content that you create, so we want to ensure that you remain in control. You decide which videos to dub, how to publish them, how much effort to put in and bring in language experts if you so choose. Aloud doesn’t create new content — it only uses the original speech and translates it into a different language of your choice. We’re also working with YouTube to let creators add multiple audio tracks to their videos, a new feature that they started testing with a small group of creators late last year.

Viewers have transparency

Our goal is to open up previously inaccessible information to the world. At the same time, we’re vigilant about how the technology is used, and we want to make sure that synthetically dubbed content is never confused with the original, or with content that is dubbed by voice actors. So to ensure transparency, we require from our creators that all dubs produced by Aloud state clearly (in the video description, as a pinned comment or in the post credits screen) that they are synthetic dubs with a reference to the original.

Request early access today

We are starting this process with a focus on informational content, as we think it will help the most people. As we learn and improve on our tech, we plan to expand to other types of content as well.

Let’s overcome the language barrier together – request early access at aloud.area120.google.com.