Every day, billions of people come to Google to search for questions big and small. Whether it’s finding a recipe, looking for a local coffee shop or searching for information on complex topics like health, civics or finance, Google Search helps you get the information you need — when you need it.
But part of accomplishing our
It’s also easy for you to get a view into what people are searching for around the world using Google Trends. For more than 15 years, we’ve made this tool publicly accessible for anyone to gain more insight into how people are using Search to find information. Google Trends is the largest publicly available data set, using anonymized search interest across different geographies to highlight trending topics, questions and societal shifts. You can think of it as a window into what the world is searching for on the web.
When it comes to the open web, we also invest heavily in helping site owners, publishers, businesses, creators and others succeed and get discovered on Search. At Google Search Central, creators can get expert advice from experienced webmasters, view over 1000+ educational videos, learn best practices for web development and discover many more tips to maximize their reach on Search.
Every day, we make changes to make Search work better — some small, some large. We work hard to give site owners and content producers ample notice and advice about changes where there’s actionable information they can use. While we strive to provide as much information as we can, we also have a responsibility to protect the integrity of our results and keep results as clean as possible from search spam. That’s why, although we share a lot of information about Search updates, we can’t share every detail. Otherwise, bad actors would have the information they need to evade the protections we’ve put in place against deceptive, low-quality content.
Over the last two decades, Google Search has evolved tremendously, but one thing remains core to how we operate: transparency about our approach and commitment to providing universally accessible information to all. Explore our newly refreshed website to discover more as we continue to evolve.
Source : Helping people and businesses learn how Search works
