Verizon. Best Buy. Coca-Cola. Ben & Jerry’s. The list of companies pulling advertising from Facebook in response to the platform’s inaction toward hate speech and misinformation continues to grow.
You can now add another big company to the list: Delta.
The second largest airline in the world is pausing its advertising campaigns on Facebook and Instagram.
“Delta’s policy of zero tolerance towards racist, bigoted, or hateful acts or statements extends to our people, our customers, and the companies with which we do business,” the company said in a statement.
The airliner’s ad pause is particularly notable, as Facebook was just promoting its advertising relationship with Delta a week ago. According to the New York Times, the social media giant put together an “upbeat presentation” for advertisers last Tuesday, just days after the first companies announced they had signed on to the boycott campaign. Delta was one of the advertisers they showcased for the posts the airline ran during the coronavirus pandemic. Read more…
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Source : Facebook used Delta to woo advertisers, but now the airline is boycotting the company, too
