Amazon changes app icon again, ditching that problematic ‘mustache’

Amazon’s got a new iOS and Android app icon again.

The company introduced a new icon for its mobile apps a month ago, replacing the old “shopping cart” icon with one that combined Amazon’s smile logo and a blue adhesive tape strip on a brown background, as a nod to Amazon’s shipping boxes.

The problem with that design, apparently, was that the adhesive tape strip looked a bit too much like the mustache of Adolf Hitler, which was noticed on social media. The new design is very similar, but the adhesive tape strip has been redesigned to look nothing like a mustache.