New York City’s Times Square is a famous for its towering digital billboards. However, they’re typically not on fire.
That all changed Saturday when a billboard advertising Skyy Vodka went up in flames around 3 p.m. The video ad, featuring drag queen Trixie Mattel, continued to play as the fire grew and tourists looked on.
The resulting tweets, perhaps predictably, were lit.
Keep your loved ones close and your billboards closer today. ❤️
— Trixie Mattel (@trixiemattel) May 18, 2019
@trixiemattel you were too hot to handle.
— Mia Helena Targaryen (@Mia_TheBlessed) May 18, 2019
holy shit we’re casually walking through times square and there’s suddenly tons of fire trucks and ambulances and BOOM! a big ass fire the next block up from the line friends store! pic.twitter.com/tAvuKyhvSw
— METLIFE | 🤪 𝚙𝚛𝚘𝚝𝚎𝚌𝚝𝓉𝒶𝑒𝚜𝚚𝚞𝚊𝚍 🤪 (@taesyellowberet) May 18, 2019 Read more…
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Source : A Times Square billboard caught fire, and the tweets were lit
