Pinrose Perfume Co-Founder Erika Shumate Explains Why She’s Against Signature Scents

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  • March 27, 2019
Perfume can be tricky. While you want people to “ooh” and “ahh” every time you walk into a room, you also don’t want them doing it for the wrong reasons. What if the scent is too overpowering for people around you? What if you end up disliking it a few hours into your day? Pinrose—which has quickly become one of our latest go-tos in the world of aromas—is a San Francisco-based line of more than 10 playful and science-based luxury fragrances ($65 per bottle), ranging from citrus and floral notes, to woods and musk. With eye-catching packaging, feminine scents throughout, and stellar reviews … Continue reading “Pinrose Perfume Co-Founder Erika Shumate Explains Why She’s Against Signature Scents”

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